Media Effectiveness Specialist

Are you ready to join an innovative team at a world-wide search company and help shape the future of digital marketing? We are currently seeking a highly skilled and experienced Media Effectiveness Specialist. If you have a strong background in digital marketing, measurement strategies, media effectiveness research and marketing experiments this is the perfect opportunity for you to make a significant impact.

About the role
As Media Effectiveness Specialist you will be responsible for delivering strategic insights and fact-based recommendations that drive sales outcomes for the company´s largest customers. In the role you will for example: 

- Run Experiments: Take charge of delivering transformational customer work by conducting experiments across various media platforms, including Search, Display, Video, and App. Utilize methodologies such as Lift Studies, Geo Experiments, Causal Impact, and others to prove the effectiveness and drive customer growth.

- Drive Best Practice: Develop best practices for experimentation and provide training for sellers on priority areas. Your goal will be to create structural capital within the organization, ensuring accessibility of experiments and driving continuous improvement.

- Collaborate: Partner with Go-to-Market teams to provide valuable "market-to-product" feedback. Develop compelling business cases for feature requests and influence product prioritization to enhance customer experiences.

This role is as a consultant via Adecco with planned start as soon as possible and will go on until the 17/1-2024. 

About you
We are looking for a candidate who has a bachelor´s degree or equivalent practical experience, with a minimum of 7 years within this area. You also need to have excellent experience in digital marketing and deep understanding of various digital marketing channels and the ability to design and implement effective measurement frameworks. Fluency in English is a requirement for this role, as you will be collaborating with a diverse, global team and interacting with clients and partners from around the world. 

Furthermore, we see that you are a strong leader with great communications and project management skills. 

Important for the role:
- Highly skilled professional with a proven track record in digital marketing, measurement strategies, media effectiveness research
- Fluent English, Swedish is meritorious
- Bachelor degree or or equivalent practical experience, with a minimum of 7 years within this area
- It´s advantageous if you have knowledge of Python and/or SQL

We will attribute great importance to personal suitability

Contact Information
For any inquiries regarding the position or the recruitment process, please contact the responsible recruiter maja.nystrom@adecco.se

For any registration-related questions, please contact the support team at info@adecco.se.

Welcome with your application!

Keywords
Marketing, Media, MediaEffectivenessSpecialist, Effectiveness, Adecco, Stockholm