Global Brand Innovation Manager

Global Brand Innovation Manager
Do you want to want to make a different in a world leading international Hygiene and Health business? Do you want to focus on the Hand wiping area and work with Brand Innovation for folded products who will have a great impact on a global level? Do you also have the possibility to see new solutions and think ahead, than it could be you who are our new Global Brand Innovation Manager!
Essity’s Global Brand, Innovation & Sustainability department, GBIS, is currently searching for a Global Brand Innovation Manager to the Innovation Team Hand wiping systems for the folded product area. This is a global role that will be based in Gothenburg.
The Global Brand, Innovation & Sustainability department leads Essity’s hygiene brand portfolio and delivers brand development and innovation for our three business areas, Health & Medical Solutions, Consumer Goods and Professional Hygiene.
This position will develop & deliver innovative new solutions to better meet the needs of a defined target audience. The role will work in a marketing/ technical partnership to take prioritized concepts through all stages of the innovation funnel from concept to launch (which will be executed by the regional teams). On top of close cooperation with the Global Brand Director, this candidate will also work closely with the lead markets, Customer Segment Research and Understanding (CRU), R&D and others to drive company sales growth and reach overall Essity targets.


What You Will Do
· Collaborate with the Global Brand Director to contribute to the development of an assortment vision and ambition, innovation roadmap and strategy
· Build consumer and customer insights and propose market research;
· Use global segmentation and positioning to identify gaps vs. competition;
· Discover, develop and evaluate new territories / new concepts that enables a balanced flow of activities entering the eight (8) quarter launch plan;
· Support the Global Brand Director in recommending product & solution innovations that build on key brand features & design and validate with key marketing communities;
· Support Business Unit growth and monitor cost saving initiatives versus innovation;
· Propose innovation project organization & resources;
· Lead the commercial part in agreed innovation projects
· Develop assortment, claims, pack design and price positioning;
· Establish a strong network with Business unit marketing, segment & sales teams, global innovation teams, communications teams, CRU and others to drive effectively the implementation of global projects;
· Contribute to develop global communication.




Who you are
· Bachelor's degree required
· Five plus years’ experience in brand development and commercial marketing required;
· Experience in professional hygiene goods industry preferred, but not required;
· Proven skills in innovation development and delivery preferred, but not required;
· Ideally worked in both operating businesses as well as marketing headquarters;
· Experience in running multi-functions teams effectively;
· Proven skills in project management in global environment, but not required
· Demonstrated ability to work effectively in collaborative international and global environment;
· Self-motivated, self leadership and objective driven with ability to work autonomously;
· Can do attitude and is triggered to shape the market


We also se that you are a person with great communication skills and experience with Stakeholder Management. You have a can-do attitude and have the possibility to see possibilities and think ahead in every situation.


What We Can Offer You
At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
Collaborative and caring Work Environment | Empowerment | Job Impact | Work with a Powerful Purpose | Individual Learning and Development | Health & Safety | Social Responsibility | Innovation
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