Marketing Operations Specialist

Key Responsibilities & Tasks
Marketing operations employees develop and deploy processes and systems needed for efficient and effective marketing. The main goal is to maintain smooth operational excellence and organizational agility across global teams or market units. They do this by using formalized best practices, processes, infrastructure, tools, technology, reporting, and analytical frameworks.


Marketing operations employees are responsible for ensuring that systems, processes, and tools are in place to set performance expectations, monitor progress, and measure results.


More specifically, they typically perform the following tasks:
Contribute to strategy and planning to establish and coordinate plans and initiatives aligned with corporate and marketing strategy (refer to separate 'Mktg Strategy and Planning' job track)
Support performance management and the successful execution of our strategy and plans (refer to separate 'Mktg Performance Management' job track)
Support spend management processes to ensure alignment of investments with Marketing strategy
Provide marketing services to drive the strategic enablement of Marketing (refer to separate 'Mktg Enablement and Services' job track)
Help to develop guidance to teams in achieving overall marketing excellence, including adherence to company data privacy and protection policies
Help manage the sales pipeline
Support the development and documentation of workflow processes
Support the requirements management process for use of technology and tools
Support adherence to our financial and corporate policies and objectives
Govern processes to drive standardization across teams
Assist in project management
Help perform analytics and predictive modeling
Provide assistance in professional development and training
Experience & Educational Requirements
Experience & Language Requirements
Minimum 3-6 years of related experience
Project management (small to medium-scale projects)
Working in a team environment
Education
Bachelor's degree or equivalent required