Media & Marketing Optimization Specialist to AB Lindex

Do you have strong interest for sales and previous experience of working with media and marketing planning? Are you a digital native who thrives in a position where you work with media and marketing to meet set goals? We are looking for a Media and Marketing Optimization Specialist to our head office, located in the heart of Gothenburg (in the Central station)!

Your role in our team.

You are a part of our Global Sales department, working globally with all our markets and with the common goal to maximize global traffic & sales, set KPI’s and profitability always with a digital first mindset.

As our Media and Marketing Optimization Specialist you make sure that we optimize our full funnel communication plan in CRM communication channels - Email, SMS and App Push to meet our customers where they are.

An ordinary week for you includes both tactical and operational areas where you are the one that secure our planning towards set KPI’, both on a global and local market level. As a key stakeholder towards relevant content planning and production teams you ensure suitable creative content.

As we believe in togetherness, you will work closely with Lindex Global Marketing department, Lindex central media agency partner as well as strategic partners such as Voyado.
Since you keep updated on retail trends and suggest continuous development you improve Lindex business opportunities within our own communication channels.

Is this you?

You are customer focused, digital, business and data-driven and you have strong analytical skills. You thrive in a position where you can see strong effects on actions based on insights and results. Being self-going and finding solutions comes naturally in your way of working, and for you, the customers are always top of mind. You enjoy working together with your colleagues and you have the ability to inspire and motivate others.

Your great ability to organize will be appreciated. You enjoy working in an ever-changing environment, where you get to grow, learn new things and work with colleagues from different parts of a company. Leading yourself, being active in your own development and giving and taking feedback are all things you know well. You believe in togetherness and you are motivated by the possibility to make an impact.

 

Also, this probably sounds like you:

Academic degree in Economics or Business
Experience from working with media & marketing planning and CRM in an omni-channel & multimarket organization in a global environment
Experience in optimizing and executing full funnel media plan
Knowledgeable and deep understanding in the dynamics of paid, earned and owned media
Experienced in budgeting and ROAS calculations related to media buying
Experience in data analytics in optimizing media channels based on insights and previous results
We are Lindex.

A growing global fashion company from Sweden. We exist to empower and inspire women everywhere. It is our higher purpose as a company. Our dedication to women, sustainability and customer focus runs through everything. It is a mindset that is with us every step of our journey. A journey towards being a global, digital first, brand-led and sustainable fashion company.

At Lindex, everything we do is powered by people. We are like a big family here, with values to help us grow. And we believe in doing things together. Because two are more than one and together we can make a greater impact. If you feel the same, then we are probably a great match.

Do you have a good feeling about this and want to join our journey?

Apply today, we can’t wait to get to know more about you. Since we are eager in finding the right person to join our team, we will apply continuous selection. This means we might close the process before the set ending date. Since we like to keep it simple, we ask you to apply online (and not by email.)