Public Relations Manager

The automotive industry is changing rapidly and so are the demands and expectations among consumers. Volvo Cars has taken a strategic decision to lead this change. This means not only to continue to build state of the art premium cars, but to rethink the entire consumer experience and creating competitive offers showing that we put our consumers’ needs in the center. Care by Volvo is a groundbreaking premium Subscription Service we are developing and you don’t want to miss out on.

As a new company within Volvo Car Group, we have one clear aim - to give you back more time to do the things you love. Welcome to the future of the car experience, where a simple monthly subscription is all you need.

For the development of Care by Volvo - we will strengthen the marketing team with a Public Relations Manager role.

Responsibilities

Your aim is to build relationships with media outlets and bloggers to drive awareness, positive reporting and interesting information around our offering, product and online store to generate increase in web traffic. You will be developing and executing opportunities to express our brand’s voice on trends and through research contribute to the development of articles and other content that engage key audiences and improve customer loyalty.

* Responsible for planning and developing the awareness and positivity of the Care by Volvo brand and its products and services through targeted media coverage across all channels.
* Responsible for developing and delivering creative communication strategies to drive overall media coverage through identified media opportunities,
* Generating engaging editorial content ideas through insights, offer development and product releases and directly pitching news stories in close collaboration with local and central counterparties to amplify news stories across our key markets.
* Working closely with marketing and other key functions and stakeholders to ensure alignment across the organization on external events.

We Are Looking For People Who
* Strong international media contacts and a proven track record in delivering targeted quality media coverage, particularly in consumer titles.
* A strategic and creative approach to communication planning.
* The ability to position complex technology-based stories in a consumer-friendly way.
* You preferably have an e-commerce background
* Exceptional written and oral communication skills.
* Fluent English language skills.

To succeed, we believe that your background and skills include:

* Passionate and interested in finding new ways to communicate
* Skilled in communication and collaboration
* A social and outgoing person able to build good working relations with professional journalists
* An ability to work quickly and independently
* Have a nose for news

Location

HQ Gothenburg or Stockholm

Contact & Application

Please apply via the link provided by 12th of March. Applications and CV's will not be accepted via email. In this process, we work with continuous selection.

If you have any questions regarding the position and recruitment process to contact Ellinor Magnusson, ellinor.magnusson@volvocars.com.

About Volvo Car Group

The future belongs to those who are empowered by a great idea and have the ability to carry it out. At Volvo Car Group, our vision is clear: "To be the world's most progressive and desired premium car brand" by simplifying people's lives. We have bold targets when it comes to innovation, sales and customer satisfaction and to make this happen, we need talented people onboard. People with passion, energy, business sense and the drive to innovate. People that want to create the next generation Volvo cars in a global, dynamic and respectful environment. We will support you to reach your full potential. Join us on this exciting journey into the future.